Vlad and Niki are among the most popular child YouTubers in the world. The brothers, known for their colorful, engaging, and family-friendly content, have built an empire through their YouTube channel, brand sponsorships, and merchandise sales. With billions of views across multiple channels, they rank among the highest-earning YouTube personalities. As of 2024, Vlad and Niki’s estimated net worth is between $100 million and $150 million.
Vlad and Niki Net Worth Breakdown
| Category | Estimated Amount (USD) |
| Estimated Net Worth (2024) | $100 million – $150 million |
| YouTube Earnings | $60 million – $80 million |
| Brand Sponsorships | $20 million+ |
| Merchandise Sales | $10 million+ |
| Mobile App Revenue | $5 million+ |
| Licensing and Toys | $10 million+ |
Their financial success comes from multiple revenue streams, including YouTube ads, brand collaborations, and toy licensing.
Vlad and Niki Biography and Wiki
Early Life and Background
Vladislav Vashketov, known as Vlad, was born on February 26, 2013, and Nikita Vashketov, known as Niki, was born on June 4, 2015. The brothers are originally from Russia but now reside in Miami, Florida with their parents. Their father, Sergey, and mother, Victoria, manage their content and business ventures.
Career Beginnings
Vlad and Niki started their YouTube channel in 2018. Their content, which includes pretend play, unboxing videos, and adventure challenges, quickly gained millions of views. Their videos feature high production quality, bright visuals, and engaging storylines, making them appealing to young audiences worldwide.
| Information | Details |
| Full Names | Vladislav Vashketov and Nikita Vashketov |
| Vlad and Niki Stage Names | Vlad and Niki |
| Vlad and Niki Dates of Birth | February 26, 2013 (Vlad), June 4, 2015 (Niki) |
| Vlad and Niki Place of Birth | Russia |
| Vlad and Niki Nationality | Russian-American |
| Vlad and Niki Profession | YouTubers, Content Creators |
| Vlad and Niki Famous For | Kid-friendly YouTube videos |
| Vlad and Niki YouTube Channel | Vlad and Niki |
Vlad and Niki Career Growth and Achievements
YouTube Career and Earnings
Vlad and Niki’s main channel, Vlad and Niki, has over 100 million subscribers. They also operate several regional YouTube channels in different languages, including Spanish, Arabic, and Hindi, further expanding their reach.
Their earnings come primarily from YouTube ads, where they generate revenue from billions of views. They are consistently ranked among the highest-paid YouTubers.
Brand Sponsorships and Merchandise
The brothers have secured multi-million-dollar sponsorship deals with major brands such as Hot Wheels, Lego, and Paw Patrol. They also launched their own merchandise line, including clothing, toys, and educational products.
Mobile Apps and Licensing Deals
Vlad and Niki have released multiple mobile apps designed for children, including interactive games and learning activities. They also have licensing deals with toy manufacturers, further increasing their income.
Investments and Future Growth
Their parents have strategically invested their earnings in real estate, tech startups, and content production to ensure long-term wealth.
| Milestone | Achievement |
| Launched YouTube Channel | Gained 100 million+ subscribers |
| Highest-Paid Child YouTubers | Ranked among the top-earning YouTubers |
| Multi-Million-Dollar Sponsorships | Deals with major toy and entertainment brands |
| Mobile Apps | Released educational and interactive apps |
| Merchandising Success | Launched toys and branded clothing |
Comparison of Vlad and Niki’s Net Worth with Other Child YouTubers
| Child YouTuber | Estimated Net Worth (2024) |
| Vlad and Niki | $100 million – $150 million |
| Ryan Kaji (Ryan’s World) | $120 million – $150 million |
| Like Nastya | $50 million – $80 million |
| Cocomelon | $460 million+ |
Vlad and Niki are among the wealthiest child YouTubers, rivaling Ryan Kaji and Like Nastya in financial success.
Vlad and Niki Lifestyle, Assets, and Investments
Real Estate and Business Ventures
The family has invested in luxury real estate in Miami and Dubai. Their properties include high-end mansions and commercial investments.
| Feature | Description |
| Hair Color | Blonde (Vlad), Light Brown (Niki) |
| Eye Color | Blue |
Vlad and Niki Family and Personal Life
Vlad and Niki’s parents, Sergey and Victoria Vashketov, manage their careers and business operations. The family remains private but occasionally shares behind-the-scenes content.
| Family Member | Relationship |
| Father | Sergey Vashketov |
| Mother | Victoria Vashketov |
Vlad and Niki Social Media Accounts
Vlad and Niki actively engage with fans through their social media platforms.
| Social Media Platform | Account |
| YouTube | Vlad and Niki |
| @vlad.and.niki | |
| Vlad and Niki Official |
Frequently Asked Questions (FAQs) About Vlad and Niki
What is Vlad and Niki’s net worth in 2024?
Their estimated net worth is between 100 million and 150 million dollars.
How much do Vlad and Niki earn from YouTube?
They earn an estimated 60 million to 80 million dollars annually from YouTube ad revenue.
Do Vlad and Niki have brand deals?
Yes, they have multi-million-dollar sponsorships with brands such as Hot Wheels and Lego.
Do Vlad and Niki have their own toys?
Yes, they have a toy line that is sold in major retailers worldwide.
Where do Vlad and Niki live?
They reside in Miami, Florida, and also own properties in Dubai.
